Insights Library

Frameworks for decisions that must survive scrutiny

Durable, practical thinking across strategy, research, investment analysis, and software. Each piece states when the method fits, what evidence it needs, how it fails, and what a decision-ready output looks like.

Decision Science Strategy and Pricing Market Research Investment Research Software and AI
StrategyMarket Entry

Market Entry Is a Sequence of Options, Not a Launch Date

Choose a beachhead, stage capital, and make each commitment earn the next one through evidence.

·9 min·Playbook
PricingCustomer Value

Repricing Without Burning Trust

Measure value and willingness to pay, redesign packaging, model migration, and monitor the rollout.

·9 min·Playbook
InvestmentRevenue Quality

Rebuild Retention Before You Underwrite It

Reconstruct cohorts from raw evidence before a headline metric enters the valuation or downside case.

·9 min·Framework
AutomationOperations

What to Automate First, and What to Leave Alone

Prioritize observable, bounded work and design exception economics before the happy path.

·9 min·Software Playbook
AIEvaluation

Evaluating an AI Business Application Before Production

Beat a baseline on held-out work, set failure thresholds, and operate cost, latency, and drift.

·10 min·Evaluation Guide
InvestmentEvidence

Evidence Grades for Investment Memos

Separate established facts, probable judgments, contested claims, and unknowns at the claim level.

·9 min·Memo Framework
Decision ScienceResearch

When to Stop Researching: The Expected Value of Information

Price what another answer can change, then buy the cheapest decisive test and stop with discipline.

·6 min·Decision Playbook
Market ResearchSizing

Market Sizing That Survives Diligence

Triangulate top-down, bottom-up, and demand-side estimates into a range you can defend.

·7 min·Research Note
InvestmentDiligence

A Moat Taxonomy for Private-Market Diligence

Translate defensibility claims into observable evidence and leading indicators of erosion.

·7 min·Investment Framework